Teaming up with Nike x Foot Locker, we created an Instagram launch story to fuel the Air Max Flair drop. Amplified across stores and social.

Nike’s Foot Locker team wanted a reveal film that fused sharp real-life shots with bold, animated cartoon energy.

As part of the Nike x Foot Locker partnership, we created an Instagram launch story for the Air Max Flair, rolled out across retail and social. Bold, high-impact animations were built to stop thumbs, drive swipes, and push shoppers to snap up this limited-run sneaker.